TR她热 is a new imagination after the upgrade of TIPTOE&ROLL.

As a Chinese fashion brand established in Beijing/Shanghai, the brand hopes to be proud of its language, so it retained the original name abbreviation "TR", and chose the similar Chinese "她热" (means "She hot").

After the brand enters the era of "她热", as the branding agency who has accompanied with "TR" for two years, we hope to continue the girl power advocated by the brand, and express more hot, passionate and enthusiastic feminism.